Elena Isinbayeva. Final jump
To create a campaign within the global Adidas frame #icreatemyself
Elena Isinbayeva was going to make her final jump at the 2017 Olympics and finish her career, but the entire athletics team was suspended from participating in the games. Sport should not depend on circumstances. On the final day of the pole-jumping competition Elena returned to the sports arena in Volgograd with us so that she could make her final jump.
«I'm here to create myself. Nobody can stop me» E. Isinbayeva